Collateral / Posters

Poster for the Blues

When the accomplished blues musician Mark DuFresne commissioned a poster as forward promotion for upcoming club gigs, I was thrilled. Applying a sepia tone enhanced, I thought, the great black and white photo he’d provided, and my search for an appropriate background eventually led to a seemingly abandoned local church. While at first I anticipated co-opting the dilapidated church building for use as a rundown roadhouse, I thought the texture and color on a closeup of the siding (captured with a cell phone camera) provided just the right backing feel. Some additional layering and special effects on the empty spaces in the photo allowed the background to show through for better integration. Space at the bottom of the 11×17 poster is provided for clubs to note specific pertinent information.

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